Director of SEM/SEO (m/f), Dunedin in Dunedin, Otago

Your tasks:
- Demonstrate knowledge of third party analytics and API solutions
- Buying, targeting, executing, evaluating and optimizing Paid Search, SEO, PPC, Display, Mobile, and the newest social media campaigns
- Continually analyze and leverage all opportunities for growing organic and paid traffic, including an understanding of keyword research and analysis
- Guide technology teams to improve site accessibility by organizingsite structure, managing complicated redirects, inner-linking, and search protocols
- Having ownership and accountability for program strategy, optimization, budget and profitability
Your skills:
- 5 year E-commerce, SEO/SEM/PPC leadership experience necessary
- Expert proficiency of key SEO/SEM/PPC concepts, interfaces, and tools
- Experience in ad serving platforms
- HTML and demonstrated experience in analysis and presentation creation
- Open and transparent, management philosophy
- Work with agencies to create monthly campaign performance reports with recommendations for improvement, through optimization of under-performinglistings, bidding strategies, and keyword research
Location
Dunedin
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